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4 popular cryptocurrency industry verticals to watch in 2023

The cryptocurrency industry is still in its infancy and has yet to mature into a fully-fledged ecosystem. As a result, expect to see new verticals emerge within the cryptocurrency space in the years ahead. While several areas of this burgeoning industry are worth keeping an eye on, four key verticals seem poised for significant growth in 2023.

Which verticals within the cryptocurrency sector will emerge as leaders over the next few years?

The cryptocurrency industry has been growing at an explosive pace in recent years. As the technology continues to evolve, new opportunities are opening up for entrepreneurs and investors alike.

We’ll explore four trends in particular: cryptocurrency mining, crypto lending platforms, digital asset exchanges and tokenized assets. Each of these verticals is set to grow over the next several years as they reach more people worldwide.


The crypto payments industry is a potentially massive market for businesses and products that facilitate transactions between crypto and fiat currencies. Payments can be made across borders, and can be directly from one party to another without going through a third-party institution or government.

One way in which the crypto payments industry will grow is with new debit cards. These cards allow users to spend cryptocurrency at merchants worldwide, even if those merchants don’t accept cryptocurrency directly.

Another option for payments between cryptocurrencies and fiat money are so-called point-of-sale systems. These are electronic payment terminals used by retail stores. POS systems handle everything from credit card processing to inventory management. 

As more people start using cryptocurrencies as part of their daily life, POS systems will have to improve at handling these transactions.


Stablecoins are a subset of cryptocurrencies that are designed to minimize volatility. Backed by fiat currencies, gold, or other digital assets like other cryptocurrencies, they can be used for payments and savings.

Stablecoins have become popular because they offer an alternative to volatile cryptocurrencies. The average person might be less willing to purchase something with bitcoin if it means their investment will drop in value overnight.

The most notable example of a stablecoin is Tether (USDT). The company behind this project claims that it backs each USDT token with one US dollar. As such, this particular type of coin has become the most recognizable form of stablecoin. It has been used in many applications beyond retail purchases—ranging from asset management platforms to trading on cryptocurrency exchanges.

Trading and Exchange

Trading and exchange is a big part of the cryptocurrency industry. The most common way to trade cryptocurrencies is through exchanges. Some platforms also permit the trading of fiat currency (such as USD or Euros) for crypto. Others even offer derivatives products that allow investors to bet on whether a certain crypto will rise or fall in value.

Trading on exchanges can be risky because you’re essentially betting against other people. Those people might have more information about your investments than you do! In addition, many exchanges don’t offer investment advice.

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DeFi-based lending

DeFi-based lending is lending money using a decentralized financial instrument, such as a cryptocurrency. DeFi, or decentralized finance, is a catch-all term for the use of blockchain technology in areas related to cryptocurrency and finance.

DeFi has become one of the most popular ways to lend money with cryptocurrencies. The process involves borrowing from platforms that match lenders with borrowers and then paying them interest on their loans.


The cryptocurrency industry is still growing, and while it’s difficult to predict what will happen next, some trends seem likely to continue. 

The four verticals we’ve discussed in this article represent some of the most promising areas of development. They all have clear advantages over traditional systems and have different strengths and weaknesses. 

As we move forward into a new era where mainstream consumers increasingly adopt blockchain technology, these industries could be the ones that drive adoption forward most quickly.